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This historical Bothy Threads William Morris page currently lists the Pimpernel counted design: large pink flowers and stems over smaller yellow flowers and leaves.
The kit contains Zweigart fabric, stranded cottons, needle, chart and instructions as described on the product page. It is a counted repeating floral taken from William Morris artwork.
Tapestry cushion versions of Morris-inspired florals are under Bothy cushion kits; more Bothy at Bothy Threads.